As the article states, this is a strange group of bedfellows here to include the AMA and pharma lobbying groups as well as a major labor union. Will have to watch and see what comes on the television. Hope is is more than just a statement saying we need reform, as I think that much we already know. BD
It has started. A new TV spot is running nationally saying that "fixing health care" is "something that we must do." It is the first ad in what we expect will be a massive barrage of public relations claims on all sides of the coming debate over President-elect Obama's promised push for expanding federal health insurance programs.
This one is notable primarily for who is sponsoring it: a collection of unlikely political bedfellows that includes the pharmaceutical manufacturer's lobby, the American Medical Association, the liberal group Families USA and a major labor union.The ad is the first major salvo in what we expect to be an intense issue-ad war. Its sponsors say it will appear at least until Feb. 5 on national cable networks and on local stations in Washington, D.C., and Chicago. At a press conference announcing the spot, representatives from the groups would not talk about any specific ideas or proposals they backed or rejected. Instead, they said their efforts were aimed at getting health care on the federal government's agenda and focusing on commonalities they shared. So far, the message is pretty simple.
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