One more acquisition from Humana and everyone is in the algorithmic data game as the more they know about you and how you act, the more they are investing in technologies to not only predict but to also monitor how you live. Last week we had the announcement of a web based game to gain information for analytical purposes, and they are not out here to entertain you only with item as such, so be aware of where this intelligence and data goes. It is all about reducing costs and changing behaviors.
Health Insurer Humana Introduces a New Game Called FamScape–Making It Fun to Get And Maybe Mine Your Data?
As an example you can see the center Concentra opened at LAX airport, as it seems there’s nowhere to hide anymore with healthcare of some sort in your face at all times, even at the grocery store these days with some chains hiring dietitians to help you shop.
They also market and sell coupons so think of all the data mining that goes on with coupons today, everyone is marketing their fanny off today with different web based technologies so be aware and your data could be reaching other areas so read the fine print. Personally, I hate coupons and very rarely use them and throw them away when handed to me at a check out line. Everyone wants you data and is the expert on how to help you today and here’s one more to add to the stack that can offer help with flu shots and offer a web based game to help you and gain insights to behaviors based on information collected. BD
Insurer Humana has signed a definitive agreement to buy occupational medicine and wellness company Concentra for $790 million.
The privately held Concentra, based in Addison, Texas, has annual revenue of about $800 million, according to a news release from Louisville-based Humana announcing the deal.
Nearly 3 million Humana members live near a location where Concentra provides service through affiliated clinicians, according to the insurer. In addition to offering occupational medicine and wellness services, the company also provides urgent care and physical therapy at 300 medical centers and also operates in 240 worksites, according to Humana