The trailer looks pretty good and appears to have a lot of humor. Pfizer had no part in the movie other than being aware it was being made. Speaking of movies we have not heard much about this one that is supposed to be up and coming.
Reese Witherspoon a 'Pharm Girl' – A New Pharma Rep Movie in the Making
![image[13]](http://lh6.ggpht.com/_v3zjJigoAPE/TGnoGcrvmaI/AAAAAAAAgnE/3F_I2ybAfTc/s1600-h/image%5B13%5D%5B7%5D.png "image[13]")
The movie is based on“Hard Sell” by Jamie Reidy, who had worked for Pfizer and stated he was the company’s top Viagra salesman. As far as lawsuits and other negative issues the trailer doesn’t show any signs but I guess we will see when the movie is released. BD
The PR people at Pfizer (PFE) are likely girding for the release of “Love and Other Drugs,” starring Jake Gyllenhaal and Anne Hathaway, which is about a Viagra sales rep with less-than-sterling ethics. The movie is based on the book “Hard Sell” by Jamie Reidy, a former Pfizer rep who claimed to be the company’s top Viagra salesman.
The PR people at Pfizer (PFE) are likely girding for the release of “Love and Other Drugs,” starring Jake Gyllenhaal and Anne Hathaway, which is about a Viagra sales rep with less-than-sterling ethics. The movie is based on the book “Hard Sell” by Jamie Reidy, a former Pfizer rep who claimed to be the company’s top Viagra salesman.
For the record, Pfizer says, “Pfizer is aware that a film is in development. We were not involved in any way in the making of the movie.”
Viagra, the Movie: How Bad Will Anne Hathaway’s New Film Be for Pfizer? | BNET
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