A retail health insurance store opens when retailers in other businesses are closing.  Blue Cross has been doing some interesting things this year, including starting a Venture Capital fund and opening a Bank. 

It states you can ask questions about coverage and participate in Wellness programs, wonder if you can come in and dispute claims?  BD 

COLUMBIA, S.C., Jan. 23 /PRNewswire-USNewswire/ -- As the health insurance market increasingly becomes consumer-driven, BlueCross BlueShield of South Carolina is seeking to serve customers with face-to-face assistance at the company's first retail outlet, which has its grand opening today in Mount Pleasant, S.C.

Located at 615 Johnnie Dodds Blvd., Suite 102, in The Plaza at East Cooper Shopping Center, the 1,800 square foot SC BlueStore(SM) will open officially with a ribbon cutting ceremony at 10:30 a.m. The event will feature comments by BlueCross executives and a representative from the Charleston Metro Chamber of Commerce, and will be attended by representatives from the Mount Pleasant city council and other dignitaries.

At the store, BlueCross will offer insurance for individuals, both under age 65 and over age 65, as well as children's policies at the store. Shoppers also may attend wellness seminars to be scheduled periodically, use a wellness station where they can check blood pressure or body mass index and experience a chair massage, and enjoy refreshments. Existing BlueCross plan members also may come in to clarify their insurance questions.

S.C. BlueCross Hosts Grand Opening of Its First Health Insurance Retail Store

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